* Rocky Mountain PBS (KRMA)
* Republican Party Donors E-mail List
* Eerdmans Publishing
* SOHO Buyers Marketplace
* Cellular Store
* Get Healthy and Fit
* Collections Etc. Product Sampling Program
* La Redoute

LISTS UNDER NEW MANAGEMENT

Rocky Mountain PBS (KRMA)
Rocky Mountain Public Broadcasting Inc. (KRMA-TV) recently tapped ALC Data Management to oversee its list of 25,476 donors. Most of these Colorado-based contributors live in areas serviced by postal sectional center facilities 800 to 825. Carol Enters List Co. formerly managed this list.
Selections: Gender, state/SCF/ZIP
Price: $80/M
Contact: ALC Data Management, Lisa Donzella (914-524-5263; lisa.donzella@alc.com)


NEW LISTS

Republican Party Donors E-mail List
E-mail addresses for 324,786 Republicans are available here. These individuals made online contributions to conservative political and philanthropic causes. Donations ranged from $5 to $100. The average age of those listed is 50. Seventy-nine percent are homeowners and 70% shop by catalog, according to surveys. Data was assembled from hundreds of sources, including public records, consumer surveys and the Internet.
Selections: Last-six-month hotline, age, date of birth, dwelling type, ethnicity, gender, homeowner, income, household income, income range, length of residence, marital status, one per site, presence of children, language, state/SCF/ZIP
Price: $75/M (base)
Contact: ABC Direct Marketing Services Inc., Joyce I. Landry (212-327-3315; jlandry@abcdm.biz)

Eerdmans Publishing
Wm. B. Eerdmans Publishing Co. offers a list of 9,253 who bought religious books during the last 24 months. Customers include professors (20%), Christian bookstores (30%), consumers (21%) and churches (16%). Sales were generated by catalog. No telemarketing is allowed.
Selections: Christian bookstores, state
Price: $90/M
Contact: Bush Company Inc., Kelly Ching (949-752-4210, ext. 118; kelly@bushlists.com)

SOHO Buyers Marketplace
Those named on this file used credit cards to make purchases at a national retail chain store. The count for the last 12 months is 516,245. Customers work in small or home offices; about 75% are women. The average sale was $65.
Selections: Monthly hotline, job title, SIC code, company size, sales volume, year started, phone number, ethnicity, religion, state/SCF/ZIP
Price: $90/M
Contact: List Services Corp., Matt Potts (203-791-4440; mpotts@listservices.com)

Cellular Store
This is a list of 194,822 retail stores nationwide (such as Wireless Toyz) that offer cell phone equipment and services. Names of independent resellers and stores operated by cell phone service providers are included. Among the sources are directories, public records and the Internet.
Selections: Cellular provider, store name, store type, phone number, state/SCF/ZIP
Price: $260/M
Contact: RetailGPS.com, Kevin Shtirlitz (203-978-1961; sales@retailgps.com)

Get Healthy and Fit
Some 22,629 buyers of nutritional supplements, exercise equipment, books and health/fitness newsletters are listed. Many of those identified here suffer from back or neck pain. The unit of sale was $100. A 2,500-name Canadian segment is offered as well. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $100/M (U.S. buyers); $110/M (Canadian buyers)
Contact: Macromark Inc., Paula Dazi (845-230-6300, ext. 349; paulad@macromark.com)


NEW INSERT MEDIA

Collections Etc. Product Sampling Program
Oversized pieces and product samples can be added to the more than 5 million packages that Collections Etc. ships annually. The audience is largely women (82%), average age 52, who earn about $48,000 a year. One insert per package will be accepted.
Price: $90/M
Contact: Millard Group Inc., A/M Direct division, Anthony DiNino (603-924-9262, ext. 2144; adinino@millard.com)


SPECIALS!

La Redoute
Publishers and fundraisers get $60/M off the base price of La Redoute's apparel buyers list for test orders placed before Jan. 31. More than 200,000 buyers from the last 12 months are listed. Contact Direct Media Inc., Matthew Musikar (203-532-2445; mmusikar@directmedia.com)